Host a department-specific evening event for admitted students

After admission decisions go out, invite admitted students to a small evening event hosted by their specific department, with faculty and current students present, rather than one large all-university admitted-student day. Follow up by email with photos and a direct contact for questions.

Why it works: A smaller, program-specific event lets admitted students meet the actual people they would study with, which matters more to a final decision than a general campus tour.