Hand your social account to one student for a full day each month

Pick one current student each month to take over your main social account for a single day, posting their actual class schedule, meals, study spots, and honest moments as they happen, with light guidance on what not to share rather than a written script.

Why it works: Prospective students trust an unscripted look from a peer more than a polished post from the admissions office, and rotating the student keeps the perspective fresh.