Publish a day-by-day teaser of an upcoming group itinerary

Break one upcoming tour's itinerary into its individual days and post one day at a time on Instagram or your blog over two weeks, pairing each day with a photo and one detail travelers would not find in the brochure. End each post with the departure date and a link to reserve a spot.

Why it works: Breaking the trip into daily moments gives people multiple reasons to click instead of one long pitch they skim past.