Spa package email two weeks before a major gifting holiday

Two weeks before a holiday like Mother's Day or Valentine's Day, email your list a simple gift card and package option with a clear price and what's included, and link directly to purchase online. Send a shorter reminder three days before the date for last-minute buyers.

Why it works: Gifting holidays create a spike in demand for a specific kind of purchase, and an early email with a direct link captures that demand before shoppers look elsewhere.