Just-listed to just-sold email sequence

Build a three-part email sequence for every listing: a just-listed announcement the day it hits the market, a reminder two days before the first open house, and a just-sold recap once you close. Send all three to your full contact list and to a targeted mailing list built from homeowners within a half-mile radius.

Why it works: Neighbors who watch a home sell nearby start wondering what their own house is worth, and sellers see proof that you move properties in their area.