Open every cohort with a live kickoff call, not a welcome email

Schedule a live video call for the first day of each cohort where students introduce themselves, share their goal for the course, and meet the instructor in real time. Record it for anyone who misses it, but hold it live so early questions get answered on the spot.

Why it works: A live kickoff turns an anonymous enrollment into a group students feel part of from day one, which shapes how they engage with the rest of the material.