Open a waitlist page before your next cohort has a launch date

Publish a simple waitlist landing page describing the cohort's outcome and rough timing, and collect email addresses with a short form. Email everyone on the list the moment you set a start date, and give waitlist subscribers a 48 hour early registration window before you open enrollment publicly.

Why it works: A waitlist lets you gauge demand before committing to a launch date and gives early subscribers a reason to act fast when enrollment opens.