Ask board members to share one cause update on LinkedIn each quarter

Give each board member a short, factual update about the organization's current work once a quarter, written so they can post it in their own words on their personal LinkedIn account, rather than asking them to repost the organization's own content.

Why it works: A board member's personal network often includes people who have never heard of the cause directly, and their own words carry more weight there than a shared organizational post.