Run a benchmark webinar on outbound reply rates by channel

Aggregate anonymized reply rate data from your platform across email, LinkedIn, and phone outreach, broken out by industry. Host a 30 minute webinar presenting the findings with a sales operations leader as co-host, and open with the specific methodology so attendees can trust the numbers.

Why it works: Sales and marketing operations leaders make channel investment decisions based on comparative data, and original benchmark data draws more registrations than a product demo.