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New member onboarding text series over the first two weeks

5

Rank 5 of 10 in Gyms & fitness studios

A play by Marky team

Set up a short series of texts for new members: one the day after joining with a link to the app and schedule, one after one week asking if they've found a class they like, and one after two weeks inviting them to a free session with a trainer to check their form.

Why it works: New members who feel checked on during the first two weeks are less likely to quietly stop coming without ever using the membership.

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