Give every speaker a ready-made social kit to share

Build a simple folder for each confirmed speaker with a pre-written LinkedIn post, an Instagram-sized graphic with their name and topic, and a short suggested caption, then email it to them as soon as they confirm. Ask them to post it within a week and tag the event account.

Why it works: Speakers have their own audience, and a ready-made kit removes the excuse of not having time to make one.