Host a quarterly mixer for local businesses at your property

Invite nearby shop owners, wedding planners, and tour guides to a short evening gathering at your property, showing off a renovated room or common space. Ask each guest to bring one card or flyer to leave for the others, and collect names for a referral list you follow up with the next week.

Why it works: Local businesses refer overnight guests constantly, and a face-to-face visit makes your property the first one they think of.