Host a technical webinar walking through your evaluation harness
Run a 45 minute webinar where an engineer walks through the actual evaluation harness used to test model changes before release: the test set, the scoring method, and one recent example of a change that failed evaluation and was not shipped. Open it to technical evaluators, not a general marketing list.
Why it works: Technical buyers trust vendors who show their evaluation process more than vendors who only cite an accuracy figure without explaining how it was measured.

